ENTERTAINMENT

Cannes Lions: Unik Ernest to host culturin afterparty, 5 all-star events

Cannes Lions: Unik Ernest to host culturin afterparty, 5 all-star events
Business strategist and cultural architect, Unik Ernest

A business strategist and cultural architect, Unik Ernest, will host the Culturin Afterparty Series during the 2024 Cannes Lions International Festival of Creativity.

The event will be held from June 17 to 21, at Elva Cannes, France, a statement by Mr Osita Oparaugo, founder and Chief Executive Officer, GetBundi Education Technology, said on Monday in Lagos.

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The statement said that Earnest would curate five all-star events, starting with a special Cannes Lions Welcome Party on Monday, June 17 to be hosted by Chief Executive Officer, United Masters, Steve Stoute.

It said that expected attendees would include NBA stars Kevin Durant, Draymond Green, Chad ‘Ochocinco’ Johnson and Shannon Sharpe, who would toast to the creatives and enjoy the best of the French Riviera.

It added that the welcome party would be followed by a Hip Hop Throwback Party with 300 Entertainment CEO, Kevin Liles and a special guest DJ on June 18.

The statement also said that a designer and celebrity stylist, Jason Rembert, would host an Afrobeat/Amapiano Experience on June 19, and as the sun sets over the Mediterranean on June 20.

“The Culturin Afterparty will host their first annual Rose Day, a quintessential Cannes experience.

“The Annual Fête de la Musique and a special birthday celebration for Unik Ernest will close out this one-of-a-kind nightly series on June 21st.

“This exclusive party series will serve as a preview to what culturin founder, Unik Ernest, and his team, will be able to do for clients and countries across the globe.

“A formal launch for this bespoke media and travel company will take place in New York City this Fall to coincide with New York Fashion Week.”

The statement quoted Ernest as saying that “the world needs more beautiful stories, and culturin will harness the power of storytelling, technology and cultural insights to amplify local cultures on a global stage”.

It described Ernest as a personality who seamlessly blends cultural diplomacy and hospitality to forge genuine connection with artists and brands, governments and corporations.

This, the statement said, he was doing through impactful partnerships in the public, private and philanthropic sectors.

“Unik Ernest is a Haitian born, Manhattan-based nightlife guru and business leader.

“Over the past 20 years, Unik has used his ability to capture attention and generate buzz in his work with the world’s largest brands.

“As an event architect, he has engineered one-of-a-kind parties, promotions and special events for Nike, Valentino, JetBlue and NBC Universal.

“With his company Lokee Worldwide Productions, he created events during Sundance, The Cannes Film Festival and the Grammy Awards,” the statement said.

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