Technology company, Microsoft Corporation has announced a five-year partnership deal with Walt Disney Studios. The partnership involves Disney using an innovation lab to shift content production to Microsoft’s cloud computing service called the Azure cloud.
Avid, a movie production software company, is also involved in this partnership where different workflows will be moved to the cloud.
It is on record that movie-making involves great amount of computing resources in the modern age and time where everything is going to the cloud. Disney is believed to be shifting towards the tides as the company will be using its Walt Disney Studios’ Studio LAB alongside Azure cloud and Avid to design, create and advance the future of storytelling with cutting-edge tools and methods.
The partnership will involve the three companies delivering cloud-based solutions to help accelerate innovation at the Disney Studios for production and post-production processes.
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While speaking about the partnership, Disney’s Chief Technology Officer, Jamie Voris said the deal would make processes more efficient, which could help lower cost and time of production.
“By moving many of our production and post-production workflows to the cloud, we’re optimistic that we can create content more quickly and efficiently around the world, through this innovative partnership with Microsoft, we’re able to streamline many of our processes so our talented filmmakers can focus on what they do best.”
According to observers, the collaboration will have a big impact on the way entertainment is created by improving the process movie-making, giving room for more special visual effects.
There’s bound to be a change in Disney over the next five years as the company will add unique requirements to the channel since it will be in a more modern cloud context.
Samson Oyedeyi