BRAND REPORT

Heirs Insurance unveils “Unwrapping Smiles” campaign

an initiative aimed at spreading joy and hope to individuals, families, and communities during the festive season

Heirs Insurance unveils “Unwrapping Smiles” campaignHeirs Insurance Group has unveiled the “Unwrapping Smiles” campaign, an initiative aimed at spreading joy and hope to individuals, families, and communities during the festive season.
The Chief Marketing Officer of Heirs Insurance Group, Ms Ifesinachi Okpagu, said this in a statement in Lagos.

Okpagu said that the campaign, which commenced on Tuesday and would run until Dec. 31, includes a variety of community-focused outreach activities.

According to her, these include distribution of Christmas gifts and offering exciting rewards to bring smiles to Nigerians’ faces.

 

Think Cross River campaign, tool for orientation, socio-economic development – Official

She said that the campaign would reward individuals and organisations within the communities they operate in. Okpagu also said that a holiday-themed web film titled “The Underwriters” will be launched for all Nigerians to enjoy.

She added that, as part of the festive offerings, the company would also introduce the Flexi Comprehensive Motor Insurance Plan, a low-cost motor insurance.

The chief marketing officer noted that the product, designed to provide comprehensive coverage at a fraction of the typical cost, addresses the financial challenges many Nigerians face.

Okpagu reiterated the Group’s commitment to delivering more than just insurance, particularly in a season where hope and joy are needed most.

She further noted that details of each initiative would be shared weekly on the group’s website and social media platforms.

 

A message on its instagram handle says “We are super excited to unveil our “Unwrapping Smiles” campaign, a festive initiative that features community outreaches, Christmas gifts, and treats designed to bring smiles to the faces of Nigerians.”

“Each week, we will unveil rewards and treats to add a little more joy to your holiday.

“Don’t miss out on this! Stay tuned to our page for more updates.”

Heirs Insurance is the insurance arm of Heirs Holdings, a pan-African investment company with a presence in 24 countries across four continents.

Back to top button