Heirs Insurance Launches Travel Festival to Redefine Cross-Border Tourism and Cultural Connectivity
Event to spotlight Africa’s inclusive travel ecosystem, innovation, and insurance-backed exploration
The Heirs Insurance Group (HIG) has announced the launch of the Heirs Insurance Travel Festival, a groundbreaking initiative designed to champion cross-border tourism, cultural diversity, and insurance-enabled travel safety across Africa.
Scheduled for November 29, 2025, in Lagos, the one-day event promises to be a landmark gathering of travel industry stakeholders, policymakers, cultural innovators, and insurance leaders driving Africa’s evolving travel and tourism ecosystem.
A Vision for Borderless Africa
According to Ifesinachi Okpagu, Chief Marketing Officer of Heirs Insurance Group, the Heirs Insurance Travel Festival will promote an inclusive travel ecosystem that connects people, economies, and experiences across borders.
“Travel is about discovery, exposure, and connection,” Okpagu explained. “The world is interconnected, yet border and access restrictions make exploration increasingly difficult. Through this festival, we’re creating a platform that celebrates diversity and enables safe, seamless travel across Africa — powered by the protection that insurance provides.”
With the theme “Promoting Cultural Diversity and an Inclusive Travel Ecosystem,” the festival will spotlight Africa’s potential as a unified tourism hub, inspiring collaboration among nations, institutions, and private-sector players.
The event will host over 3,000 participants, including embassy officials, airline executives, tourism boards, travel influencers, insurance professionals, digital creators, and media houses, reflecting a multi-sectoral push toward an integrated African travel landscape.
Insurance: The Silent Enabler of Tourism Growth
In a sector often defined by its unpredictability, insurance remains the invisible engine behind safe, resilient travel, ensuring that individuals and businesses can explore, invest, and operate across borders with confidence.
The festival seeks to emphasize the strategic link between tourism and insurance, positioning Heirs Insurance Group as a catalyst for innovation in travel protection, digital insurance platforms, and risk management solutions for global explorers.
“Insurance is not just about covering losses — it’s about enabling possibilities,” Okpagu stated. “We believe that meaningful travel should not be hindered by fear or uncertainty. By integrating insurance into the travel experience, we are building trust and confidence in Africa’s tourism ecosystem.”
Heirs Insurance, one of Nigeria’s fastest-growing financial services groups, has consistently redefined customer experience through technology-driven insurance offerings and pan-African partnerships. The Travel Festival extends this mission into the broader tourism economy, where safety, accessibility, and cultural exchange intersect.
A First-of-Its-Kind Cultural and Economic Exchange
The Heirs Insurance Travel Festival will combine business dialogue, policy engagement, and cultural celebration, setting a new benchmark for tourism-focused events on the continent.
The lineup will feature:
- Diplomatic dialogues with representatives from African and global embassies.
- Fireside chats with renowned African travel creators and industry pioneers.
- Panel sessions exploring how insurance, fintech, and tourism can co-drive economic growth.
- Live cultural performances, art exhibitions, and culinary showcases highlighting Africa’s diverse heritage.
- An interactive marketplace featuring travel-tech startups, lifestyle vendors, and SME exhibitors in food, fashion, and tourism services.
Okpagu noted that the festival would also provide a platform for youth entrepreneurs and content creators to connect with international travel brands and investors.
“We’re not just celebrating travel — we’re connecting opportunity with creativity,” she said. “Our curated marketplace and networking sessions will help participants discover partnerships, products, and platforms that fuel Africa’s next wave of tourism innovation.”
Building a Future-Ready Travel Ecosystem
Analysts see the move by Heirs Insurance Group as a timely intervention to strengthen the region’s travel infrastructure and insurance inclusion, especially as post-pandemic recovery and digital transformation reshape global tourism.
By merging the insurance and travel industries under one event, HIG is positioning itself as a thought leader in travel risk management — a sector projected to reach $50 billion in Africa by 2030, according to the World Tourism Organization (UNWTO).
The Travel Festival also aligns with the company’s broader mission to drive inclusive economic participation and youth empowerment through financial literacy, entrepreneurship, and access to growth enablers such as technology and insurance coverage.
“This initiative sits at the intersection of creativity, commerce, and protection,” Okpagu emphasized. “We want to inspire a generation of Africans who travel smart, create responsibly, and connect globally.”
Heirs Insurance: Beyond Protection, Toward Purpose
The Heirs Insurance Group — comprising Heirs Insurance Limited and Heirs Life Assurance Limited — has rapidly built a reputation for innovation, youth engagement, and customer-first service. Its digital-first approach has revolutionized how Nigerians and Africans interact with insurance, from health and property to travel and SME coverage.
By hosting the Heirs Insurance Travel Festival, the Group underscores its evolving identity not only as a financial powerhouse but as a socially conscious brand committed to economic resilience, intra-African trade, and cultural empowerment.
“This is not just another corporate event — it’s a movement toward a safer, more connected, and economically vibrant Africa,” Okpagu concluded.
