Advertising
- NEWS
ARCON has full responsibility to control advertising in Nigeria, says D-G
The Advertising Regulatory Council of Nigeria (ARCON) says it has the responsibility to control the advertising space in Nigeria. The…
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AAAN President, Steve Babaeko named Visiting Fellow at the University of Reading
Steve Babaeko, President of the Association of Advertising Agencies of Nigeria (AAAN) and Founder/CEO of X3M Ideas, the wave-making…
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COVID- 19: Amazon’s Ad Business Booms Amid Pandemic With 40% Revenue Growth In Q1
Despite the fact that the coronavirus pandemic has brought most ad companies and traditional media owners marketing spend to a…
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Facebook Joins Google In ‘Journalism’ Funding With $2m Investment
Facebook has announced a $2 million investment in grant funding, coaching and training as part of its journalism project to support Asia…
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Snapchat Ad Revenue Grows Stronger Amid Global Lockdown
Snapchat is on a high after reporting a 20% year-on-year increase in daily active users and 44% revenue growth, rounding off…
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COVID- 19: BMW Launches A Campaign Of Hope As China Starts Recovery Journey
BMW has launched a campaign in China featuring messages of encouragement and hope for the country as it continues its recovery…
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Uber sells food delivery business in India to local rival
Ride-sharing platform Uber has sold its food delivery business Uber Eats in India to local player Zomato Media.
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YouTube bans personalised ads to enhance child safety
YouTube has placed a ban on personalised ads on all videos designated as having been made for children together with…
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Forever 21 announces e-commerce strategy after retail failures
American fast fashion brand, Forever 21 has announced that its e-commerce strategy will be targeting consumers in Canada, Asia Pacific…
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Coca-Cola’s advertisements are associated with nostalgic memories- UK Marketing Director
It is Christmas, which means the advertising from Coca-Cola once again goes into overdrive with large red lorries barreling down a…
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