Startimes, DStv, Others Adjust Prices As Nigerian Businesses Battle Tough Economic Conditions
In a bid to cope with the devastating effects of Covid-19, inflation, devaluation, rising operational costs and a tough business environment, an increasing number of Nigerian businesses are making the decision to carry out upward reviews of the prices of their products and services.
Latest in a long line of companies to adjust prices is MultiChoice Nigeria which informed customers on August 18, 2020 of the implementation of subscription price adjustments on some of its DStv and GOtv packages. For DStv, the adjustments which come into effect on September 1, 2020 will only affect the Premium, Compact Plus and Compact packages, changing the prices by about 13% . Lower priced packages Confam, Yanga and Padi will retain their normal prices.
In a message sent to customers, Multichoice said: “We periodically review our pricing, taking into consideration factors such as inflation and operational costs. We acknowledge that the people of Nigeria are living under increased economic pressure and we have made efforts to freeze the subscription prices in the last year, barring any extreme factors such as devaluation of currency and changes to VAT mandated by the government.
READ ALSO: UNILAG Senate Elects Professor Folasade Ogunsola As Acting VC
“We remain committed to delivering the best video entertainment experience, telling the best local and international stories, giving access to nail-biting sporting action and up-to-the-minute news, as well as leading international series, movies, documentaries and children’s entertainment,” the company added.
Yetunde Adegoke